Lily Lawes

Freelance Copywriter for Web & Social

Hello! I’m Lily. I specialise in helping small businesses connect with their audience. I write simple yet effective marketing copy for websites and social media. I work across a variety of industries with small businesses and social enterprises around the globe – and always love to explore new subjects!

Branding & Personality
With a background in publishing and content marketing, I’m super into words and the power of putting them together in an impactful way. I love a good story and all entrepreneurs have a unique one – I’m rather good at digging them out. I work closely with my clients to develop their message and tone of voice, and I craft copy that makes their brand personality shine.

Content Marketing
I work on creative marketing projects of all sizes, from a full website launch to an ad hoc blog or social post. I can develop a comprehensive content strategy, grow an audience on Instagram, or write a compelling newsletter to engage subscribers and inspire action.

Find Out More
You can see a selection of my work below. If you’re interested in discussing your branding or digital marketing project, I’d love to hear from you! Please do get in touch and we can arrange a chat.


“The writing is awesome and you captured exactly what we are trying to deliver to our couples! Thank you so so so much!”

Liesl Papke, Wild @ Heart Elopements

E-Walls Studio

A much-loved Dubai-based interior design brand with a funky, fun and non-traditional aesthetic/tone. I provide content strategy, website copywriting and ongoing blogs, newsletters and ad hoc requirements.
Visit Site

Lawyers for Good

UK-based social enterprise offering lawyers the chance to find meaningful work alongside their careers. I managed the editorial side of the website launch, and continue to provide authoritative, compassionate and engaging content through blogs, newsletters and social copy.
Visit Site

Midlife & Meaning

A life and leadership coach looking to articulate the value of her service for anyone struggling to find clarity and focus in their current life phase. I managed the editorial side of the website launch.
Visit Site

“Lily is an absolutely amazing writer. She captures exactly what I am trying to achieve, does her own research and delivers brilliant copy even from the most insane and terrible briefs (from me). Love her cheeky style and sense of humour and that translates so well on her writing too! I do not hesitate in recommending her to anyone.”

Lilliam Pollard, E-Walls Studio

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